West Coast Green called Digital Hive when they knew they needed structure and cohesion with marketing planning to launch the first and largest residentially-focused green building trade show in North America. As West Coast Green was architecting their plans, green building trade shows began to appear in every state, which called Digital Hive to answer: What sets this trade show apart?

Digital Hive implemented key messaging strategies that would garner the highest rate of success. Working with additional agency partners, Digital Hive helped set up key messaging strategies, and collaborated with a diverse group of partners to reach diverse targeted groups for the upcoming show. Digital Hive serves as an advisor to all West Coast Green Marketing plans.