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Soul Vegetarian

Soul Vegetarian LLC, an organic, vegan, kosher food manufacturing company headquartered in Los Angeles, CA., had the passion and culinary ingenuity to launch an entire line of prepared vegetarian frozen foods.


Soul Vegetarian enlisted Digital Hive's wide range of business and design capabilities to from branding to packaging design get their soul-stirring flavorful foods to the marketplace.

 

 

Digital Hive was involved in all aspects of branding the new packaged goods line, including: logo design, key messaging, collateral design, and packaging design, as well as business and sales planning.

Digital Hive designed and developed a robust, custom ecommerce site for Soul Vegetarian, opening another distribution channel for their products.

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"Digital Hive's approach gave us a competitive advantage. They showed us that positioning our brand to only vegans would not get us the market share required to make us successful.

Their solutions quickly opened the doors to more distributors and consumers by giving us effective communication and design to appeal to mainstream consumers and suppliers, while not alienating our core consumer."

Laura Gaines

President, Soul Vegetarian

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